www.reelseo.com 
Apple's "Making A Difference.One App at a Time" is a great example of telling stories and compelling audiences rather than strictly saying "Look at us and all these great things we can do! type of ad.
www.ducttapemarketing.com 
This is why best-selling authors can charge much more for speaking fees and why Apple can charge more for a phone. Very early on in my consulting career I learned an important lesson about time – You only have so much.photo credit: subcircle via…
www.millwardbrown.com Cook, Apple’s CEO, believes that Apple’s latest mobile operating system, iOS 7, is the biggest change to iOS since the introduction of the iPhone. I am not saying the new iOS won’t give
contentmarketinginstitute.com 
It’s why some brands, like Apple and Starbucks, give some people the warm fuzzies — and create an irrational teenage-like crush in others. What’s the first thing you do when meeting someone new? You ask them questions to unveil their story: Where…
www.millwardbrown.com If you really want to leverage a unique product’s worth, establish a high reference price as Apple did with the launch of the first iPod. While Apple improved the value equation over time (adding more memory for…
www.toprankblog.com 
Apple To Get Into The Money Printing Business – Literally Another interesting move for Apple and another swift kick to the Bitcoin. This move helps the search giant maintain its dominance in the mapping arena, but also…
www.convinceandconvert.com 
Find us on iTunes: http://itunes.apple.com/us/podcast/convince-convert-blog-social/id499844469 Greg Gerik, 3M @ggerik Greg Gerik, Social Media Leader for the Global E-Transformation Team at 3M, joins the Social Pros Podcast this week to discuss…
www.idealaunch.com 
If Steve Jobs had stood on stage and quoted statistics without ever telling a story, undoubtedly Apple would not be the company it is today. What does that mean? Some companies look to build a brand and use content marketing blogs to get there.
www.reelseo.com After a move that was never going to do anything but pay off, YouTube's break away from Apple and the release of its own standalone app has contributed to an estimated mobile ad revenue of around $350 Million for the company in the last six months.
farisyakob.typepad.com This is what causes ideas to come to market prematurely, like the Apple Newton, or most things in DotCom One. is a companion piece I wrote for B If you are going to be there do come and say hi. You can read it over on Bthe quintessential human…
www.conversationagent.com The three key metrics Apple CEO Tim Cook tracks to understand whether they are shipping the best possible products, and customers are happy are: sheer usage customer satisfaction eCommerce transactions
russelldavies.typepad.com 
I was sitting infront of the Apple TV the other day - listening to some music - and I found myself hypnotised by the screensaver. I'd never really noticed it before, I'd set it to flickr favourites and not really ever looked at it.
www.convinceandconvert.com 
Find us on iTunes: http://itunes.apple.com/us/podcast/convince-convert-blog-social/id499844469 Charlie Kautz, TaylorMade Golf @charlietour Charlie Kautz, Content Marketer at TaylorMade Golf, joins the Social Pros Podcast this week to discuss…
www.nevillehobson.com 
Until now, the popular Twitter-owned app has been available only for Apple devices. With some fanfare in the tech press, hot video app Vine made its debut today on Android devices. There’s no doubt that Vine has captured imaginations worldwide…
www.copyblogger.com 
Lessons Apple Can Teach Us About Persuasive Content This week on The Lede … You Need to Master the Rules Before You Can Reinvent (or Break) Them Entreproducer Qs copywriting into a handful of useable tips.
www.convinceandconvert.com 
Find us on iTunes: http://itunes.apple.com/us/podcast/convince-convert-blog-social/id499844469 Dave Morse, Delta Faucets @davemorse Dave Morse, Online Marketing Strategist for Delta Faucet, joins the Social Pros Podcast this week to discuss the…
www.nevillehobson.com 
Look where Apple is – and they’re doing fine. Apple certainly started something in 2010. Apple is in the ascendant now, too, not with an operating system for its venerable desktop and…
www.conversationagent.com They touched upon a number of questions, including recent Apple-related news. For now, I just wanted to highlight what Apple measures in terms of product adoption, and potential direction for the company around wearable…
contentmarketinginstitute.com 
It offers significant value for businesses or self-employed professionals who want to publish a premium book and sell it using online channels like Amazon, Apple, Google, and Barnes ve been a fan of premium books ever since I wrote “The Aldus…
www.convinceandconvert.com 
Find us on iTunes: http://itunes.apple.com/us/podcast/convince-convert-blog-social/id499844469 Kenny Miller, KMco @kenbot Kenny Miller, CEO of KMco, joins the Social Pros Podcast this week to discuss his smash hit app Dead Yourself, the success of…